Group News
New >B< Flex Multilayer Launch Supported by Investment in Eastern Europe
January 2008
The launch of the new >B< Flex multilayer product range across Eastern Europe has been supported by the IBP Group’s recent investment in sales, branding, manufacturing and logistics within the region.
>B< Flex multilayer is a five-layer composite pipe (PE-RT / AL / PE-RT) that offers all the advantages of a plastic and metal pipe. It is pressure, temperature and corrosion resistant and can be installed with the minimum of tools. Its smooth inner and outer plastic layers prevent deposit accumulation, corrosion and contamination while an aluminum core stops gases permeating into the pipe.
This commitment to ongoing product innovation is being supported by IBP Instalfittings’ expansion of its sales team with the appointment of new local sales managers for Russia, the Ukraine and Romania. In addition, investment in the red brass foundry and in the IBP Poznan warehouse facility in Poland, has led to improvements in manufacturing, packaging and logistics for the region.
A new website, www.ibpgroup.com.pl has also been developed for Polish customers, which details information on the company profile, products and services as well as current LME prices and exchange rates. There are plans to launch English and Russian versions of this website in 2008.
